Marketing your business is essential. It’s how you stay in mind for potential clients, increase your brand awareness, and build business connections. Most photographers rely on Instagram as their main marketing platform, but it isn’t realistic to be glued to your phone 24/7 creating content as a business owner. This is why Pinterest and blogging is a great way to market your business while you’re offline.
Instead of feeling like you constantly have to be active on social media, you can finally take a step back. Whether you’re taking photos, sending galleries to clients, or have your phone on ‘Do Not Disturb’ while you’re spending time with your family, your pins and blogs are working for you in the background.
As a Pinterest and blog manager, I regularly see how powerful Pinterest and blogging is for my clients (and myself!). Which is why I want you to know how great it can be for your business!
My clients were right where you are experiencing burnout and exhaustion from relying on Instagram as their primary marketing platform. They were trying to juggle it all. Posting regularly on Instagram, writing a couple blog posts during the off-season, and uploading a few pins if there was ever extra time, but it still wasn’t working.
It wasn’t until we started working through a Pinterest and blogging plan that they could actually stick with that they were able to spend more time offline. You’re blogging and creating pins when you can, which is great, but imagine how much relief you’d feel and business momentum you could have if you knew how to attract dream clients through Pinterest and blogging!
Many Pinterest managers will try to make Pinterest and blogging seem overly complicated. And while it is a learning curve, you are fully capable of doing it!
Here’s the secret – Pinterest and blogging doesn’t have to be this insane obstacle.
With the right methods and strategies, you can grow your brand awareness and book clients while you’re jumping on a flight to capture your next destination wedding or taking time off for the holidays. You don’t need to put extensive energy into your pin plan. Through implementation, you’ll start to see the transformation unfold in your business. It will take some time, but I promise you it is worth it!
For example, I have a VIP Week client who implements the unique Pinterest plan I created for her. She batches out pins only a couple times a year and receives inquiries from Pinterest from simply doing that!
And it’s 100% possible for you too.
I know you want to feel confident with your Pinterest marketing and blogging, so here’s how you can push through your self-doubt and take the first step to dissolve the excuses. You got this! You deserve to spend more time offline while having effective marketing that books clients.
Your to-do list is too long already.
Here’s what you can do:
Your budget isn’t ready to invest in support.
That’s okay! I have free tools to help you get started. I recommend that you get started with these 3 blog posts and download this freebie!
Pinterest Freebie: Your Guide to the Perfect Pinterest SEO
The Best Resource for Photographers on Pinterest
How to Book Clients as a Photographer on Pinterest
Pinterest Tip for Photographers Wanting to Skyrocket their SEO
Pinterest and blogging feels too confusing.
Here’s what I recommend:
The more blog posts and pins that you have, the more opportunities there are for your people to find you! With strategic blog posts positioned to rank on the top two search engines in the world (Google and Pinterest), you can reach your target audience without relying on social media.
All you have to do is start prioritizing your Pinterest and blogging!
It’s the best way your marketing can work for you while you’re offline.